As Seen on TV: The Price of Nostalgia
Sn 2 Ep 16
Between Ginsu knives, the Pepsi challenge, Life Cereal and even the 1984 Apple ad that played only once, GenX has been marketed to our whole lives. Since we’re not captive audiences anymore, has anything changed now that we're in our 50s? Or has our nostalgia become our kryptonite?
The GenX Stories gang definitely has opinions (and memories). Hear stories like Lori’s brush with Grow Up Skipper, the COVID Alaska Air ad Courtney hates, Chris’s real use for his Evil Knievel toy and how AARP found Eve on Facebook the second she turned 50. Find out if Trix are still for kids on this deep dive down the GenX advertising rabbit hole.
Episode links
Best ‘80s ads: https://youtu.be/IEK8NN4RFL8
Classic “as seen on TV” ads
30th anniversary of the Infiniti campaign
Mad Men marketing rules
20 years of Budweiser Clydesdale Ads
All about creepy “Grow up Skipper”
Is barbie a good or bad role model?
Best fake ads from SNL
Using GenX music in ads
Examples of nostalgia in marketing
Selling no wine before it’s time
Rebranding Aunt Jemima